Business

As a startup business owner, it is only understandable that your main goal is to introduce your brand, boost brand awareness, and attract as many customers as possible. But since your focus is only on enticing clients and closing sales, it is easy to forget other important tasks. This includes keeping them engaged, building their […]

30.7 million small businesses account for almost all U.S. businesses. Accordingly, small business companies create 1.5 million jobs annually and provide for more than 50 percent of new jobs created in the country. Small businesses have become an integral part of the economy’s growth, as seen in recent years. With the coronavirus ravaging the country, the preceding

Entrepreneurs work hard and sacrifice so much of their time and money to build a new business from the ground up. Unfortunately, not every venture expands to become an empire like Microsoft and Apple. Most of the time, bright ideas are not enough to make the business profitable. Only half of small businesses reach the

One of the most curious things that happened when the coronavirus pandemic hit was the sudden rise of people starting a home business. Many did it out of necessity because they got furloughed at work, while others discovered a hidden hobby or talent that they could monetize. Either way, with the world still fighting the

You’ve seen the reports about small businesses being greatly threatened in the wake of the pandemic. And if you’re a business owner, you’ve likely felt the brunt of its effects firsthand. The struggle to survive is real, but in the long term, small businesses will be the ones that thrive. Here’s why you can be

As strange as it may sound, recruitment is both traditional and modern. There are very few industries wherein traditional methods are still thriving as they do in recruitment. Believe it or not, many companies still back the effectiveness of tried-and-tested traditional recruitment methods over online recruitment strategies. Why Traditional Recruitment Methods Are Still Alive The

A microbrewery business can be an exciting venture for all beer lovers who are willing to work hard, get dirty, and take risks. But it is important to remember that just because you have the funds and love for beer, you are already qualified to open your own brewery. A business is a business, and there is

One of the things that are common to every human being is fear. It is one of the great equalisers of humanity. We all have it. Some have a better way of dealing with it, but that’s not to say they’re scared of nothing. We all grew up with the notion that fear is wrong,

Many small businesses often disregard the value of credit scores. They make the mistake of thinking that it is just a simple number, or they have the impression that they will not need it since they are not borrowing money. In reality, whether you are planning to get financing or not, you still have to

Online businesses are all the rage in this new normal. Suddenly, everyone, from your friends to your neighbors are, selling their freshly-baked goods, handcrafted items, and imported products. They’re making extra money and possibly growing a successful venture. If you want to get into that hustle, you shouldn’t just know the products you’re selling; you