Business

Retail businesses of all sizes, from mom-and-pop stores to big-box retailers, must consider the effects of the rise of the digital space on the way they do business. There’s no denying that e-commerce has radically transformed the retail landscape, and going digital isn’t a matter of if but when. In the retail industry, you either […]

Summer is almost here, and there’s no better activity than exploring the rivers and lakes on a kayak. If you’re a newly-minted owner of a kayak supply store or kayak rental place, you need to make sure your best models are in great shape. Sure, they don’t have complex motors, hatches, rudders, or even towlines

If you want your product to be successful, it needs to stand out in a sea of competition. Whether it’s lip gloss, homemade pastries, or even a knitted sweater you’ve made yourself, quality packaging is necessary to protect the product while also helping your repeat and potential customers remember your brand. You don’t need to

Even before the pandemic, many people have already been joining the online shopping craze. Thanks to it, over half a million small businesses are started every month, most of them employing e-commerce strategies to gain fame. Social media marketing, in particular, is a popular investment among small business owners, with 61% of them using it. Moreover,

Historically, marketing has always been one of the most well-known ways of spreading the word about a particular product. When it came to trading goods during the earlier times, most merchants would use marketing to get individuals interested in the product. Whether this was through some flashy stunt, gathering people around when they would tell

The COVID-19 pandemic has affected everyone’s health in more ways than one. Some may also feel like time has become liquid—Monday is a Thursday, and there’s no way it’s already ten in the evening. Then, we also need to recognize that not all homes have a healthy environment. The most apparent effect of the COVID-19

There’s no such thing as a perfect employee, but there are some exceptional workers who possess certain traits that can be found in all the most effective and excellent corporate professionals. When looking for capable people to join the team, looking for these specific characteristics can help narrow down the talent pool to the most qualified

The one percent have ways of getting around taxes, some of them not morally acceptable. However, you can learn from their methods and cut taxes in more acceptable ways. Foundations Almost every corporation, politician, individual billionaire, and celebrity will have a foundation or two to their name. Foundations are a way to get around taxes

If you are running a business, you might start thinking about what will happen to your venture once you retire. It might be far from your current situation, but you may want to start making plans for the future of the company you worked hard to build. During your planning, you might stumble around the

Are you wondering why most companies make it their goal to rank on the first page of Google? Statistics show that 1 billion people are actively using Google. Second, the search results that appear on the first page give users the impression that they are the most relevant, trustworthy, and popular. The fact is, no